How to Attract New Customers to Your Restaurant
Without new business, restaurants can not grow. You need the flow of new customers to replace those lost as a result of customers relocating; changing jobs or change their eating habits. Here are six strategies to get more customers through their doors.
1. Market your restaurant in the hotel room
Business travelers and tourists may not be familiar enough with your town to know where to find great food. You can lend hands just by doing some marketing hotel rooms. Talk with the hotels in their area three miles away and ask if you can place menus and ads in their rooms and lobby. Some hotels have “nearby Attractions” lists that offer their guests. You may request to be added to the list. When guests are hungry and start trying to figure out where to eat, you will be one of the first restaurants that come to mind.
2. Forming strategic alliances Event Facilities
After a concert or sporting event, people are hungry and want to eat. Remember that people sometimes travel long distances for this event, so you do not want to go home with an empty stomach. A place in the United States shows a list of restaurants nearby all monitors in the concert hall of the action. After the concert finished, the restaurant was packed with concert audiences. You can do your part to promote upcoming events happening in your restaurant.
3. Participate in competitions
One of the greatest ways to get media attention and, therefore, to attract new business is to win the contest. For example, enter your chef in a cooking contest. Read publication restaurant and browse the internet to find out about a contest that you may be able to enter. If all else fails, create your own contest and invite local restaurants to participate. So even if you lose, you still will generate great publicity and get new customers to your door.
4. Gift Certificate Sales
Loyal customers who might want your friends and family to give them a chance. Provide them with gift certificates, so they can buy these as gifts for their loved ones. A gift certificate allows the recipient to try their restaurant is completely free of risk, which generally do not pay anything for the experience. In addition, each gift certificate serves as a reference for the establishment. Make sure your gift certificates come in flexible quantities that buyers are free to decide how much to spend.
5. Giving examples of sites occupied in
Send the food on the way if you really want to attract new customers. Go to places with a lot of human trafficking, such as malls, supermarkets, parks, etc., and offer samples of some of the most delicious food around the world occur.
6. Offer “Happy Hour” Specials
After a day of hard work, many workers want to relax and unwind before going home, so the restaurant invites you to a few “happy hour” special. There may also be frequently Diner cards to happy customers, so that after so many drinks to get free drinks or discounts on their food if they choose to stay for dinner. Inform all local businesses about their bids.